HR Recruitment
What is the most important first step for effective LinkedIn recruiting?
Completing your own LinkedIn profile is the essential first step for effective recruiting. Sue Elson emphasizes that many recruiters focus on viewing other people's profiles while neglecting their own. She stresses the importance of filling in all profile sections and adding your phone number for account security purposes. Without a complete profile, recruiters not only miss opportunities to showcase their expertise but may also risk losing access to their accounts if they forget login credentials.
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Sue Ellson
00:02 - 06:45
What innovative sourcing techniques are being used to address the current talent shortage challenges?
Companies are implementing flexible recruitment strategies like RPO (Recruitment Process Outsourcing) where businesses can rent sourcers and recruiters on a part-time basis, allowing companies to scale recruitment efforts without long-term commitments during uncertain times. Another effective approach is inbound sourcing through platforms like Microsoft Academy, where companies pay for traffic to attract candidates to specialized platforms before hiring them directly. These techniques help address the challenge of candidates being reluctant to move jobs during uncertain economic times while still providing businesses with the quality talent they need without maintaining full-time recruitment staff.
Watch clip answer (05:16m)
SocialTalent
05:04 - 10:20
What are LinkedIn's strategies for diversity recruiting?
LinkedIn employs a three-pronged approach to diversity recruiting. First, they focus on hiring diverse talent across all levels through executive dinners, networking events, strategic partnerships with nonprofits, and specialized initiatives like the Reach Apprenticeship Program, which targets individuals from non-traditional tech backgrounds. Second, they emphasize retaining and growing talent through employee resource groups and professional development cohorts. Finally, they provide tailored onboarding experiences specific to roles and seniority levels to ensure new hires succeed. These strategies are driven by data showing companies with diverse leadership are 21-33% more likely to have above-average profitability and experience reduced employee turnover.
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LinkedIn Talent Solutions
01:28 - 06:39
How can organizations effectively utilize employee referral programs in their recruitment strategy?
Organizations can effectively leverage employee referral programs by creating a compensation structure that rewards employees for successful referrals. This approach transforms the existing workforce into an 'army of recruiters' who can identify potential candidates in various social settings like restaurants, parties, and family gatherings. The key is not only rewarding employees but also equipping them with the necessary tools to identify suitable candidates. Employees should understand what qualities to look for and the appropriate steps to take when they find potential candidates. This comprehensive approach creates a powerful recruitment network that can identify candidates who are not just qualified but would also be a good cultural fit for the company.
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4 Corner Resources
24:19 - 24:53
How can recruiters effectively target passive candidates on LinkedIn?
Passive candidates—those who are employed and not actively job-seeking—are crucial to thorough recruiting. While these individuals aren't desperately looking, many remain open to opportunities if approached properly. Good recruiters should spend equal time targeting passive candidates as they do active job seekers. Effective targeting requires advance planning rather than spontaneous efforts. Recruiters should develop a strategic approach to engage passive candidates over time, ensuring they'll be available when needed. When messaging these candidates, remember most will be receptive to hearing about potential opportunities even if they're currently employed. The effort invested in focusing on candidates not actively on the job market will serve recruiters well, as this approach often leads to higher quality talent acquisition.
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4 Corner Resources
04:16 - 07:31
Why is leveraging analytics important in recruitment?
Leveraging analytics is crucial in recruitment as it enables decision-makers to measure impact and understand what strategies are effective. As one expert notes, "If you can't measure it, you can't manage it," which applies doubly to recruiting. By analyzing data and reviewing reports, recruiters can track performance and make more informed decisions going forward. In today's data age, utilizing analytics allows recruitment professionals to focus resources on successful approaches while eliminating ineffective practices. This data-driven approach forms a key step in optimizing the entire recruiting process and improving hiring outcomes.
Watch clip answer (00:43m)4 Corner Resources
05:50 - 06:34