What are Joe Rogan's concerns about the promotional strategy and fight order being planned for Tyron Woodley's upcoming UFC matchups?

Joe Rogan expresses significant reservations about the promotional order being established for Tyron Woodley's fights. He's frustrated that the UFC's commercial priorities ("they have to sell paper") are driving matchmaking decisions rather than what fans genuinely want to see. Rogan believes the promotion is prioritizing financially viable fights over the most exciting or deserved matchups. The commentary reveals tension between business considerations and fan expectations in UFC fight promotion. While Rogan acknowledges that certain fights have already been established and agreed upon, he's clearly disappointed that the order doesn't align with what would generate the most excitement among MMA enthusiasts who are eager to see top-tier competition.