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Startup Development

How is the government helping MSMEs and startups grow in India through recent policy changes?

The government has enhanced loan guarantees for MSMEs (up to 10 crore rupees) and startups (up to 20 crore rupees), which will unlock an additional 1.5 trillion rupees in credit over five years. The definition of micro, small, and medium enterprises has been revised with higher investment and turnover limits, allowing businesses to expand while retaining MSME benefits. Previously, businesses had to remain small to keep government subsidies and perks. For startups, the government has added 10,000 crores to the existing fund and is using a 'fund of funds' model to spread investment risk across portfolios, similar to successful models in the US and China.

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Think School

17:01 - 20:58

What is the best way to prepare for starting your own company?

According to Kai-Fu Lee, the best preparation for entrepreneurship isn't immediately starting your own company after graduation. Instead, he strongly recommends joining a small startup (under 100 people) for at least two years. This experience allows you to learn multiple roles, understand business models, develop soft skills, and observe leadership firsthand. Unlike large corporations where employees often get pigeonholed into narrow roles, small companies provide comprehensive entrepreneurial training as you'll participate in various aspects of the business. Lee warns that 99% of people who start companies too early fail because they lack the necessary experience. By spending time in an existing startup, your likelihood of success dramatically increases when you eventually launch your own venture.

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MBZUAI

01:16:08 - 01:19:03

What are effective email marketing strategies to improve conversion rates?

Effective email marketing requires personalization rather than generic approaches like 'Do Not Reply' emails. Jason Calacanis emphasizes being personal and showing genuine care for recipients by reminding them what your product does and making it interesting. He recommends including screenshots and clearly demonstrating value to potential users. From his experience with Intercom, Calacanis shares how he personally emailed beta customers with mockups and screenshots of the product, which resulted in significantly higher conversion rates. This personalized approach helps users connect with the solution you're offering rather than receiving just another generic email that gets lost among the many others they receive daily.

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This Week in Startups

17:16 - 18:33

What approach should entrepreneurs take when starting a business: follow passion or solve business problems?

Bret Taylor suggests both approaches have merit depending on your goal. For passion projects, he enthusiastically encourages following your interests regardless of what others think, noting that many groundbreaking ideas weren't initially believed in (like Gmail). However, if you're aiming to build an enduring, venture-backed company, Taylor emphasizes the importance of solving significant business problems. The key distinction lies in your ultimate objective - personal fulfillment versus creating a lasting enterprise.

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Latent Space

29:18 - 30:11

What were the key highlights from India Energy Week 2024?

India Energy Week 2024, which concluded on February 14th at the Yashobhoomi center in New Delhi, featured important strategic agreements aimed at enhancing energy security and promoting sustainable solutions. A notable highlight was the introduction of an innovative solar-powered vehicle by Ripan, founder of Hope and Innovations. Ripan's eco-friendly mobility solution received support from Oil India's startup program, showcasing how corporate backing is helping advance green technology in India's transport sector.

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WION

00:48 - 00:49

What makes Bobbie formula different from other baby formulas on the market?

Bobbie approaches infant formula as food rather than a medical solution. Laura Modi emphasizes using natural ingredients without palm oil or corn syrup, opting instead for natural milk sugar. The company focuses on ingredients they would choose to consume themselves, avoiding questionable additives common in other formulas. Bobbie also ensures their ingredients are scientifically proven effective, rather than including random ingredients with unsubstantiated benefits. This ingredient philosophy has helped Bobbie create a playbook that may enable more companies to enter the infant formula space with better standards.

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NBC News

03:44 - 04:46

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