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Professional Networking

How can you attract people to grow your network on LinkedIn?

There are three main ways to attract people and grow your LinkedIn network. First is outreach, where you identify interesting people and send personalized messages explaining why you find them valuable and what you can offer them. Second is posting content on topics you're passionate about, which builds trust with your audience. Third is engagement, which involves interacting with other people's posts and comments, then following up with connection requests. For beginners, start with engagement, then progress to outreach, and finally develop a content posting strategy as your network grows.

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Guillaume Moubeche

02:07 - 04:23

How do you attract people to grow your LinkedIn network?

There are three key strategies for attracting people to your network: outreach, posting, and engagement. Outreach involves connecting with interesting people by explaining why you find them valuable. Posting means creating content about topics you're passionate about to build trust and visibility. Engagement involves interacting with others' posts and comments, which is especially effective for beginners. Start by engaging with people's content, then reach out personally, and finally create meaningful posts once you've established connections. Building a network takes time, but these strategic approaches help develop meaningful professional relationships.

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Guillaume Moubeche

02:07 - 04:20

How can freshers and students create a standout LinkedIn profile to get noticed by recruiters?

Creating a standout LinkedIn profile begins with disabling profile update notifications and customizing your URL with your name for better searchability. Craft a professional profile picture (which increases views by 14x) using a background remover and Canva, and design a compelling banner with your personal brand message. For your headline, include industry-specific keywords from job descriptions rather than stating "seeking new opportunities." Complete your Education section, write a keyword-rich About summary, and add at least five relevant skills. Request recommendations from colleagues and consider earning Top Voice badges in your field. Finally, enable the "Open to Work" feature and express interest in target companies.

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René Delescen

00:00 - 12:59

How can students use LinkedIn to build their professional brand and enhance career opportunities?

LinkedIn serves as a hub where students can build their professional brand by creating profiles that showcase academic achievements, course completions, and class projects. Students benefit from creating an online presence early, giving them a competitive advantage as employers increasingly search online for new talent. The platform enables students to supplement classroom learning with LinkedIn Learning, develop micro-skills, and grow their network by connecting with peers, professors, and thought leaders. As graduation approaches, alumni connections become valuable resources for internship and job opportunities. This comprehensive ecosystem of learning, networking, and portfolio building empowers students to prepare effectively for tomorrow's careers.

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LinkedIn Learning

00:52 - 03:11

How can you effectively reach out to prospects on LinkedIn to book meetings?

To effectively book meetings on LinkedIn, start by optimizing your profile with a professional smiling photo and a headline focused on how you help people rather than your job title. This increases connection acceptance rates by not immediately signaling you're a salesperson. When reaching out, use a one-sentence framework that begins with an observation about the prospect followed by a simple question to start a conversation. Avoid lengthy sales pitches. For follow-ups, use video messages or voice notes through the mobile app - these stand out because they're rarely used and clearly personalized. This approach feels more like a natural conversation than a corporate pitch, making prospects more likely to respond.

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Sales Feed

00:36 - 06:25

What are the key strategies for writing effective LinkedIn messages that get responses?

Effective LinkedIn messages should lead with relevant pain points rather than product features, as this differentiates you from competitors. Keep messages concise (under 300 characters for initial outreach) and use simple language. Add value before asking for time by sharing useful third-party content like webinars or articles. Leverage voice memos for better engagement and name-drop mutual connections to build familiarity. Always respond quickly to messages, as speed-to-lead increases your chances of booking meetings and closing deals.

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Magical

00:00 - 00:14

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