Tristram and Rebecca Mayhew's Journey in Establishing Go Ape: A Tale of Entrepreneurial Success

In this inspiring clip, entrepreneurship professor John Mullins shares the story of Tristram and Rebecca Mayhew, founders of Go Ape, a treetop adventure business in the UK. After being captivated by a similar adventure park in France, they sought to create their own, realizing the potential of collaborating with the UK Forestry Commission. This strategic partnership enabled them to build their business using borrowed resources, leading to the establishment of over 30 Go Ape locations and a spread into the US market. Mullins emphasizes the innovative mindset that drove their success, illustrating important principles of entrepreneurship including resourcefulness and collaboration. Discover how Go Ape turned a vision into reality through creative problem-solving and strategic partnerships.