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What is the core purpose of LinkedIn according to CEO Jeff Weiner?

According to Jeff Weiner, LinkedIn's core purpose is connecting people to opportunity. This opportunity varies based on individual needs - from job seekers finding employment and internships to entrepreneurs raising financing, salespeople finding prospects, and individuals seeking mentors. LinkedIn functions as a platform with multiple marketplaces within its ecosystem, including talent solutions, marketing opportunities, and learning marketplaces. Despite changes in the job market over 20 years, Weiner emphasizes that the importance of professional networks remains constant - people who can open doors, provide recommendations, referrals, and connect users to relevant opportunities.

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Jeff Weiner Discusses LinkedIn's Role in Connecting Individuals to Opportunities

OxfordUnion·6 months ago

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00:34

What is the number one value proposition that LinkedIn offers its members?

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What are some tips for sharing content on LinkedIn to engage an audience?

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