How can you create branded social media graphics that help you stand out to your audience?
To create branded social media graphics that stand out, focus on consistency with your visual brand elements. Choose a specific color palette, 2-3 fonts, and a distinctive graphic style (minimal, bold, or collage) that you use repeatedly across all posts. This consistency makes your content immediately recognizable to followers and appears professional to new viewers. Use Instagram's portrait size format (1350x1080 pixels) rather than square posts to occupy more space in users' feeds, giving your content more visibility. Ensure your designs work well in both portrait and square formats since grid views still crop to squares. This strategic approach makes your business look professional from day one and helps build recognition among your target audience.
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Five Techniques to Enhance Personal Branding on Social Media
Jacqui Naunton // White Deer·6 months ago