Exploring Effective Market Research Techniques and Practices

Join Jennifer Schauss in this informative webinar on market research techniques as part of the FAR series. Learn about effective methods for conducting market research that meets the needs of government agencies. Gain insights into market investigation and surveillance, discover the differences between Requests for Information (RFIs) and Sources Sought Notices, and understand how agencies assess commercial products and services. This webinar also covers tools and best practices that industry professionals can employ to enhance their market research efforts. Perfect for contractors and businesses looking to navigate the complexities of government procurement and improve their proposals.