What are the key differences between LinkedIn's free account and premium offerings?
The main difference emerging between LinkedIn free and premium accounts is the ability to customize connection requests. Free accounts now have limited personalization options (only 10 customizable messages) with reduced character count (from 300 to 200 characters). Premium accounts provide more personalized connection capabilities, making them worthwhile for serious networking. Premium options include Business Premium ($60/month when billed annually) which offers InMails, unlimited profile viewing, and access to LinkedIn Learning courses. While the free account is still functional for basics, the pricing difference between monthly ($99) and annual ($60/month) billing is significant. Coach Michelle recommends starting with free and upgrading only when you encounter specific limitations.
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Exploring Differences Between LinkedIn Free and Premium Accounts
Michelle J Raymond - B2B GROWTH CO·4 months ago