What is the reflective level of processing in design according to Don Norman?

According to Don Norman, the reflective level is the third level of processing in design, comparable to the superego. It functions as an observing part of the brain that doesn't directly control sensory input or muscle movement, but instead monitors our experiences and reactions. This reflective component acts as an internal voice that provides commentary on our interactions, saying things like 'that's good' or 'that's better' and questioning our actions. While it lacks direct control over our behaviors, it serves as a critical evaluative mechanism that helps us process and make meaning of our experiences with design.