Why is Disney moving away from its DEI initiatives?

Disney is abandoning its DEI efforts due to several key factors. First, negative public sentiment played a major role as Americans expressed dissatisfaction with Disney's approach. Additionally, political pushback from the state of Florida directly challenged these initiatives, which Ben Shapiro characterizes as "trash." Competition from organizations like The Daily Wire, which announced alternative content to counter Disney's DEI-focused programming, also contributed to this shift. Shapiro summarizes Disney's journey as "they went woke and they went broke," suggesting that these initiatives harmed their business, forcing the company to now revert back to normalcy and prioritize business outcomes over activism.