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Professional Development

How do you apply for a job on LinkedIn?

To apply for a job on LinkedIn, start by visiting your profile and clicking on the Jobs section. In the search bar, enter your desired role and location, and use filters for experience level, posting date, and remote options to refine your search results. When you find an interesting position, click 'Easy Apply' to begin the application process. The application requires filling out information forms and uploading your latest resume. Review all details for accuracy before submitting your application. This streamlined process makes LinkedIn an effective platform for job seekers to connect with potential employers and apply directly through the platform.

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Website Learners

10:03 - 11:05

What are Boolean searches on LinkedIn and how can they help target your audience?

Boolean searches on LinkedIn allow you to combine words and phrases to create either refined or broader searches. Using operators like AND, OR, and NOT (always in all caps), you can precisely target specific audiences. The AND operator limits results by requiring all keywords to be present in profiles, while OR broadens your search to include multiple criteria. Quotation marks help find exact phrase matches. These techniques work in both free LinkedIn search and Sales Navigator, enabling you to efficiently find prospects like career coaches with branding specialization or multiple professional titles in one search.

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Cindy Dodd

00:00 - 04:07

Why is posting updates on LinkedIn important for your professional presence?

While your LinkedIn profile creates first impressions, posting updates is crucial for maintaining top-of-mind awareness with your network and demonstrating engagement in your industry. Regular posts increase your visibility, allowing more people to see your name and current projects. This consistent presence can lead to valuable new connections, professional opportunities, and potential business development. Posts can feature completed projects, customer wins, insights you've learned, or behind-the-scenes glimpses of your work—all serving to strengthen your professional network and showcase your ongoing industry involvement.

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Kevin Stratvert

15:06 - 15:27

Why is regular posting on LinkedIn important for professional growth?

Regular posting on LinkedIn is crucial because it keeps you top of mind within your network and demonstrates your active engagement in your industry. While your profile creates first impressions, consistent updates ensure ongoing visibility, allowing more people to see both your name and current work. Each post increases your exposure, which can lead to valuable new connections, professional opportunities, and potential business prospects. Whether you share recent projects, customer wins, professional insights, or behind-the-scenes glimpses of your work, these posts create meaningful touchpoints that maintain your presence and showcase your expertise to your growing professional network.

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Kevin Stratvert

15:06 - 15:27

How can college students effectively create content on LinkedIn?

When creating posts on LinkedIn, college students have numerous opportunities because there isn't a large volume of content on the platform. Most users simply set up profiles and scroll without actively contributing. This creates a significant advantage for content creators. By publishing posts regularly throughout the week, students can generate substantially more views than expected. This engagement helps build visibility and strengthen professional networks on the platform, making content creation a valuable strategy for college students looking to establish their personal brand and improve their job prospects.

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Stacy Jene

13:34 - 13:39

What is the key to effectively sharing content on LinkedIn after completing your profile?

According to Jeff Weiner, CEO of LinkedIn, the key is authenticity. After completing your profile, focus on sharing your perspective, experiences, knowledge, and what inspires you. Rather than trying to be someone you're not or who you think others expect you to be, share content that genuinely excites you, moves you, or has opened your eyes. Weiner emphasizes being yourself and sharing authentic content will help you engage an audience quickly. Additionally, he advises being present, staying engaged, clearly communicating your goals, and proactively pursuing opportunities. This authentic approach helps create a meaningful professional presence that resonates with your network.

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OxfordUnion

09:15 - 09:51

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