Personal Branding
What are the key steps to create a professional LinkedIn profile?
Creating a professional LinkedIn profile starts with setting up an account using a regularly-checked email address and filling in your basic information. Next, upload a professional profile picture (a well-lit close-up showing your face) and customize your headline beyond just your job title to make yourself more discoverable. Add a background photo to make your profile stand out, customize your LinkedIn URL for better personal branding, and write a compelling summary that tells your professional story. When adding work experience, include specific accomplishments in bullet points rather than just responsibilities. Finally, build your network strategically, connecting first with trusted professional contacts and personalizing your connection requests.
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EMMOTION by Marat
01:09 - 09:44
How do I verify my LinkedIn account and what are the benefits?
LinkedIn verification increases profile views by up to 60%, improves message response rates, and elevates your personal brand's credibility. The process is relatively quick, requiring your mobile device and passport for identity verification. First, locate the verification option on your profile or homepage, then follow the guided steps that include scanning your passport, verifying the NFC chip, and completing facial recognition checks by looking straight, left, and right. The verification badge appears almost immediately after successful completion, distinguishing your profile as authentic.
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RESTACK
00:00 - 03:04
What are the seven essential elements to achieve a 100% complete LinkedIn profile?
To achieve a 100% complete LinkedIn profile, you need seven key elements. First, upload a professional photo by clicking 'Edit' under your profile picture. Second and third, include your current position and at least two past positions to showcase your work history. Fourth, add your education details, which is mandatory for completion. Fifth, create a profile summary that highlights your professional story. Sixth, list your specialties in the designated section to showcase your expertise. Finally, obtain at least three recommendations from colleagues or connections. While not required for completion, Shelly also recommends using the 'bumper sticker' area under your name as valuable real estate for personal branding rather than just listing job titles.
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Shell Roth
00:25 - 03:24
Can you change the order of sections within your LinkedIn experience section?
Yes, you can change the order of positions within your LinkedIn experience section to highlight the most relevant roles. To do this, click the pencil icon on your experience section, then use the hamburger icons (drag handles) on the right side of each position to drag and drop them into your preferred order. This is particularly useful when preparing for job interviews and wanting to showcase specific experience that aligns with a potential position. The changes are automatically saved when you click the X to exit the editing mode.
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Raise Your Visibility Online
00:00 - 02:31
How can I control what information is visible on my LinkedIn public profile?
LinkedIn allows users to customize their profile visibility through dedicated settings. Users can view their profile as others see it when not connected to them, and adjust which elements are visible to the public versus connections. You can toggle specific profile sections like experience details, education information, and even your profile photo visibility using simple switches. While basic information is required to be public, you can limit certain sections from appearing to non-connections or the general internet audience. This control allows for privacy management while still maintaining a professional online presence.
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Stefanie Marrone
02:02 - 04:06
How do you customize your LinkedIn profile URL?
To customize your LinkedIn profile URL, first log into LinkedIn and navigate to your profile. Click on 'Edit Profile and URL' and look for the pencil icon to click on. In the text box, delete the auto-generated series of letters and numbers that LinkedIn provides by default. Replace this with your preferred URL - typically your first and last name or a variation of your name. Once you've entered your desired custom URL, simply click on 'Save' to finalize the change. This creates a more professional and personalized LinkedIn profile link that's easier to share.
Watch clip answer (00:28m)
Marie Smith
00:10 - 00:38