Comprehensive Guide to LinkedIn Ads Targeting Options and Strategies - FinalLayer

In this comprehensive video, Mitchell Gould explores LinkedIn ads targeting options, including audience segmentation techniques, B2B demographics, and customizable audience settings. He breaks down the types of targeting available—location, company, job experience, education, interests, demographics, and advanced options like predictive and match audiences. The video guides you through practical steps in the LinkedIn Ads Campaign Manager to effectively set up and optimize your campaigns, ensuring you can reach your ideal customers based on defined criteria. A must-watch for marketers looking to maximize their LinkedIn advertising strategy!