Job Search
How can college students effectively create content on LinkedIn?
When creating posts on LinkedIn, college students have numerous opportunities because there isn't a large volume of content on the platform. Most users simply set up profiles and scroll without actively contributing. This creates a significant advantage for content creators. By publishing posts regularly throughout the week, students can generate substantially more views than expected. This engagement helps build visibility and strengthen professional networks on the platform, making content creation a valuable strategy for college students looking to establish their personal brand and improve their job prospects.
Watch clip answer (00:05m)
Stacy Jene
13:34 - 13:39
What is the key to effectively sharing content on LinkedIn after completing your profile?
According to Jeff Weiner, CEO of LinkedIn, the key is authenticity. After completing your profile, focus on sharing your perspective, experiences, knowledge, and what inspires you. Rather than trying to be someone you're not or who you think others expect you to be, share content that genuinely excites you, moves you, or has opened your eyes. Weiner emphasizes being yourself and sharing authentic content will help you engage an audience quickly. Additionally, he advises being present, staying engaged, clearly communicating your goals, and proactively pursuing opportunities. This authentic approach helps create a meaningful professional presence that resonates with your network.
Watch clip answer (00:35m)
OxfordUnion
09:15 - 09:51
How can you leverage weak ties on LinkedIn to find job opportunities?
According to research, 84% of people get jobs through weak relationships rather than close connections. To leverage weak ties on LinkedIn, first use the filter feature to find alumni working in your target field - this creates an immediate connection point. Second, use LinkedIn Groups to message professionals you're not directly connected with, joining groups related to your interests. Finally, send customized connection requests that are relatable, complimentary, and add value. Before reaching out, ensure your LinkedIn profile is optimized to make a good impression when these weak connections check your profile.
Watch clip answer (07:03m)
Jeff Su
00:05 - 07:09
How can I effectively use LinkedIn to build an alumni network for career opportunities?
LinkedIn is one of the top ways to build an alumni network by utilizing its robust search features to find people who attended your alma mater, filtered by location or company. When connecting, include a personalized note explaining why you're reaching out. After establishing connections, schedule meetings via phone, Zoom, or in-person to develop relationships. During these conversations, practice active listening to identify how you might be a solution for them, while sharing your career goals. For those launching their careers, alumni connections provide valuable insights about different industries - find someone doing what you'd like to do and learn about their path. Your shared educational background creates an immediate common ground that serves as an excellent conversation starter.
Watch clip answer (01:51m)
Resume and Career Services
03:41 - 05:33
How can freshers and students create a standout LinkedIn profile to get noticed by recruiters?
Creating a standout LinkedIn profile begins with disabling profile update notifications and customizing your URL with your name for better searchability. Craft a professional profile picture (which increases views by 14x) using a background remover and Canva, and design a compelling banner with your personal brand message. For your headline, include industry-specific keywords from job descriptions rather than stating "seeking new opportunities." Complete your Education section, write a keyword-rich About summary, and add at least five relevant skills. Request recommendations from colleagues and consider earning Top Voice badges in your field. Finally, enable the "Open to Work" feature and express interest in target companies.
Watch clip answer (12:58m)
René Delescen
00:00 - 12:59
How can I optimize my LinkedIn headline for maximum visibility to recruiters?
The headline is one of the first things people see when they come across your LinkedIn profile, making it crucial to optimize effectively. Create a single concise sentence that includes your job title and the value you bring to potential employers. Include specific details about your role, key skills, and area of expertise while avoiding generic buzzwords like 'motivated' or 'rock star.' Follow a template structure of 'Role, Skill, Interest and Value Proposition.' For students, this might look like 'Pursuing Computer Science at ABC | JavaScript, Node.js | Web Development.' For professionals, craft something like 'Data Scientist at ABC | Python, PyTorch | Helping hospitals reduce ML training costs.' This focused approach makes your headline both searchable and impactful to recruiters.
Watch clip answer (02:08m)
Ashish Pratap Singh
02:26 - 04:34